Getting your products or services in front of interested audience is becoming more difficult by the day. The marketing and advertising space is experiencing a deficit in volume of Ads versus attention received. We’re seeing bottomless adspend with little or no ROI, which ultimately means that businesses need to pay […]
There are two types of jobs – task-oriented jobs and outcome-oriented jobs. A task-oriented job requires an employee to do a certain number of tasks which leads to a predictable range of results. For instance, a sales person might be required to make 100 calls in 1 day; a web […]
In business and investment terms, return on investment (ROI) means the margin of monetary profit accrued from your initial investment. When considered factually, ROI means what you get at the end of the day apart from the amount of money you initially spent into the venture. For the case […]